Looking to implement WordPress for your website or blog? Let columnist Trond Lyngbø give you the run-down on the SEO implications with these frequently asked questions.
Learn why is SEO marketing a good long term marketing strategy. Find out which SEO marketing tools can boost your ranks.
We’re big fans of this infographic by WordStream that tells you which companies spent the most on Google AdWords a few years back. However, as an SEO-focused agency, we naturally turned our thoughts to search—what businesses are the closest equivalent to those in that infographic—that is, whose search traffic has the most true value?
Late on Wednesday evening (February 4th, 2015), Bloomberg broke the news of a new deal between Google and Twitter. The following day...
Do you want to be on the first page of Google? Do you want a complete list of SEO ranking factors to help you get there? The power of being on the first page is unquestionable! We rose to the first...
How long should it take to see SEO results? Columnist Stephan Spencer says there's no simple answer to this question, but explains some of the factors which may impact an SEO timeline.
With several link-based updates and announcements from the Google search team, it is very obvious that link building today is leaning towards a brand-based game where the swiftest and the most creative marketers will win. Early this year, I’ve been asked several times on what specific link building tactics (strategies) I’d be focusing on this [...]
What happened in search today, as reported on Search Engine Land and from other places across the web.
Pat Marcello discusses social media, and shares 5 tips from a recent interview on how to use social to improve business.
Columnist Erin Everhart explains how the role of the search engine optimization (SEO) professional is undergoing a major transformation.
Preteens and teens used to get excited about getting a personal phone line at home, but those days are gone. Parents are most likely to purchase mobile phones for their children when they are 12 or 13 years old, and one-third intend to buy these for...
Like traditional marketing, there are digital marketing trends that need to be observed and stay focused on so savvy marketers can stay ahead of the curve.
I was recently asked for advice on the best course of action for discontinued products for an ecommerce site and whether you should follow Google’s previous advice to let the pages 404.
Do you know how Google works? Did you know they have spiders that crawl your website and algorithms that decide where you should rank? Understanding how Google works can go a long way to making sen...
Michael Cottam recently took us on a journey in his Moz Blog post, “Leveraging Panda to Get Out of Product Feed Jail.” His journey was one of being a customer instead of the SEO expert, searching for the right replacement stopper to fix his bathroom sink.
In my last post, I looked at how PC World/Currys and Tescobank/Tescocompare were harming each other's search rankings.
SEO should be a lynchpin in any content marketing plan; but with search engines updating algorithms so frequently, how can a mortal content marketer keep up? Check out this SEO checklist to make sure you’re set up for success.
Subfolders or subdomains? 301 redirect or rel canonical? What about optimal link structures for SEO? Some of the basic questions are the ones that crop up the most frequently, and in today's Whiteboard Friday, Rand tackles those three.