Mobile First? Search is Moving Toward Voice First

How Google appears to be rapidly moving past mobile first toward a voice search. This will affect search marketing and SEO.

Will ASOS’ visual search tool revolutionize the retail industry?

The visual search ecosystem is growing rapidly, with innovations from Google, Amazon, eBay, AliExpress and Wayfair.

What Counts as Duplicate Content & Does it Matter for SEO?

Don’t be Joey Donner. Out of the middle of a crowded high school hallway, Joey Donner appears before Bianca (who has been seriously crushing on him for about 15 movie minutes of 10 Things I HAte About You), pulls out two nearly identical photos and forces her into choosing which she prefers.

Google AdWords is Fully Switching to New Version by End of Year

Google has confirmed that AdWords is fully switching over to the new experience by the end of 2018.

The Ultimate Guide to Affordable SEO

Looking for Affordable SEO? Guess what, you can be your own affordable SEO. Here are the basic knowledge and resources you need to kick off your SEO strategy. Services from well-known SEO agencies like 97th Floor, Content Harmony or Builtvisible can cost anywhere between $80 to $200 per hour. So you can only imagine that for a whole project the bill would really add up. However, you don't necessarily need an SEO consultancy agency to improve your website. Going it alone in SEO seems far more daunting than it really is.

5 Steps for Assembling a Killer SEO-Led Backlink Strategy

For brands in all other sectors, an SEO strategy cannot survive without a considerable focus on the development of inbound links.

Link building is complicated: A rebuttal

Andrew Dennis (kinda) disagrees with a previously published SEL article and offers his view on why link building may be difficult.

SEO company faces fraud charges, 28 detained

Police yesterday detained 28 suspects in an investigation into fraud allegedly committed by Detay Maxinet, a company specializing in search engine optimization (SEO).

4 W's of Search Relevancy and Social Media Engagement

Any time you search on Google, more than half of the returned results are links to social profiles. That’s why when you’re trying to increase your brand’s search relevancy online, you should focus your efforts on your social channels as well as your owned sites. Jon Chang, digital marketing director at Kickstarter and a speaker at this week's Social Shake-Up Show, shares some tips and tricks for improving SEO via social media, primarily to increase your engagement.

4 Unconventional Ways to Reclaim Lost Facebook Organic Reach

While Facebook's news feed algorithm update has significantly affected business pages, there are still a few ways to work around this issue. Here’s how to use four unconventional methods to reclaim your Facebook lost organic reach.

Ask the SMXpert: Google manual penalties explained

Have you ever gotten a manual penalty from Google? It's no fun. SMXpert Kaspar Szymanski shares answers and insights on how to avoid getting another ‘love note’ in the future.

Best Practices: Content Marketing for Driving Quality SEO and Inbound Customers

Alon Alroy, Co-Founder & CMO at Bizzabo shares key tactics to develop a content marketing program that drives results for your business

Seven Content Marketing Hacks That Can Increase Your Website Traffic

With blogs, email campaigns, e-books, social media copy, SEO, white papers and more, the possibilities and options for a content marketing strategy can feel infinite.

More than a website: Digital marketing for senior living

Search engine optimization, or SEO, helps a community's website be found by search engines. Keyword placement, quality content and a dynamic website help this effort. The more a site has of all three, the better the SEO results will be. 3. Social media. Social media allows the community to engage ...

Google Publishes New Algorithm Research

Google published a research paper about a new machine learning algorithm. It proposes a new way to rank websites.

SEO Tips and Tricks Anyone Can Do

Five SEO Tips and Tricks Anyone Can Do. Search Engine Optimization or SEO is one of the most important aspects of online marketing. Google tends to roll-out algorithm updates every now and then. As a result of this, the tactics used in online marketing this month may be ineffective the very next month.

Mobile-First Indexing: What Google's Latest Algorithm Update Means For Your Content Marketing

In this post, we'll look at what the update means, how it might affect your content and SEO efforts, and what steps you can take to prevent a loss of ...

Why selling guest post slots is bad for the SEO industry, startups and large websites

Large websites are increasingly no following all outbound links and turning the web into a closed shop.

How to Make Money From Your Wedding Blog

Oh, weddings -- there is nothing more beautiful than a wedding to you. From the bridesmaid dress trends of this spring and summer to the creative ways couples make venues their special place for a day, you love every aspect of weddings. That's why you started blogging about weddings.

8 Easy-to-Use SEO Tools to Improve Your Website's Rankings

What happens to websites that don’t show up on the first page of search results? They remain buried forever. Having a top rank in SERPs (search engine result pages) is imperative for businesses and it's no wonder why good SEO tools is considered a crucial strategy for every company.